From our Founder

There are moments in entertainment that stay with you. For me, one was sitting in a theater full of grown women — not just children — watching The Princess and the Frog, finally seeing a princess who looked like us. Another was walking out of Black Panther feeling powerful, like I could conquer anything.

Those moments inspired me to build RainbowMe — a joyful space filled with pride, imagination, and bold cultural storytelling. It’s a place where children instantly feel seen and celebrated, and where parents can easily find stories that reflect the richness of who we are.

At RainbowMe Kids, our mission is simple: To make sure children of color grow up seeing themselves as the heroes, leaders, inventors, and dreamers in the stories they read and watch.

We believe that when kids see positive images of themselves, there’s no limit to what they can imagine or become..

Thank you for joining us on this colorful, meaningful journey.

Kya Johnson

Founder/CEO-RainbowMe Inc.

Our Mission

RainbowMe Kids is a multi-media platform for children ages 2–12 featuring positive images of main characters of color from around the world. We create original stories that bring folklore and fairytales to life — reimagining cultural legends with creativity, purpose, and innovation. Through books, videos, augmented reality, and digital experiences, we make sure kids everywhere can see themselves in the magic. We also curate exceptional content from around the web that is creative, inclusive, and full of heart — always centering diverse characters and voices.